Tuesday 26 March
Lessons from florists
Today the group is meeting again for our Entrepreneurial
Strategies micro-enterprise study. We’ve chosen a flower stand at Trafalgars
Place to analyse. The group will study the same informal business, however,
everyone will submit an individual report. This micro-enterprise is meant to assess
how well we understand the concepts we have been learning and whether we can
apply them. It was good experience for the group, meeting women who had been
entrepreneurs since the age of 15. They are smart, strong, and passionate about
what they do. They also have a good grasp of their market and what sells. They were also compassionate; employing anyone who needed a job and giving away free flowers for funerals. Although their objective is to make money at the end of the day, the sense of family was also very apparent. One could easily see the love the women have for one another even though essentially they are competitors.
Teboho and I were appointed as the group’s editors. It is
clear that Teboho has emerged as the Academic champion of the group. I will
merely be assisting her wherever she needs me. Hopefully these new appointments
will help us become more organised.
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